Welcome to the Heartland Regional Medical Ctr Shoppable Services directory. Potential patients can find pricing estimates for (up to 300) services provided by Heartland Regional Medical Ctr. Select your insurance provider or “self-pay” if self-insured. If your insurance provider does not appear in the list, select the “self-pay” price. Patients who pay for certain services up-front are eligible for a discount as part of the Simple + Price program.